Specific screens, flows, or interactions that add friction or block momentum.
Product Strategy
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Jan 23, 2026
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9 min read
How to remove friction using 4 science-backed principles.
Jan 9, 2026
8 min read
Most products don't have a conversion problem. They have a first-win problem.
Jan 2, 2026
I grabbed a random product and simplified their onboarding flow in half. Here's the visual breakdown showing you what's killing conversions and how to fix it.
+2
Dec 12, 2025
Most solopreneurs solve problems no one feels this week. Anchor your product to one sharp, recent pain to increase signups and revenue.
Nov 14, 2025
10 min read
See what works, what doesn’t, plus real app examples to fix your own.
Oct 4, 2025
Welcome nudge, first success, tiny loop. Keeps new users from bouncing, which helps a solopreneur turn ideas into profit quickly.
Sep 19, 2025
6 min read
Most solopreneurs treat their app store like an afterthought. Here's what converts instead.
Jul 18, 2025
BeReal hit 10M users with ONE feature. ChatGPT got 100M in 2 months. Here's the psychology behind why simple products win (and how to apply it) 🧠
Jun 27, 2025
11 min read
Your landing page is leaking money, and it’s happening above the fold.
Jun 20, 2025
The brutal truth about why most products confuse the hell out of their users, plus the simple framework that turns confusion into conversions.
May 23, 2025
Minimalism is killing engagement. Here's the neurochemical fix.
May 16, 2025
Most teams obsess over pixels. Smart ones print profits.
May 9, 2025
$3.5B in revenue without a rewards program? Trader Joe’s is a masterclass in user psychology. Here’s how to steal their playbook.
May 2, 2025
7 min read
How a $1.50 hot dog fueled maze can teach you to build stickier products.
Apr 18, 2025
What a potty-mouthed chef can teach us about crushing choice paralysis.
