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Customer Acquisition

Outreach, offers, messaging

Product Strategy

+2

Onboarding to Revenue: Turn New Users Into Paying Customers in Days, Not Weeks

Nov 21, 2025

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11 min read

Onboarding to Revenue: Turn New Users Into Paying Customers in Days, Not Weeks

From landing page to first win, here's how to redesign onboarding so Day 1 directly drives revenue to your product.

Dana Darr
Dana Darr

Product Strategy

+2

Sell Your Mobile App Before They Download

Sep 19, 2025

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6 min read

Sell Your Mobile App Before They Download

Most solopreneurs treat their app store like an afterthought. Here's what converts instead.

Dana Darr
Dana Darr

Product Strategy

+2

The 10-Word Offer That Actually Converts (And How You Can Steal It)

Sep 12, 2025

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6 min read

The 10-Word Offer That Actually Converts (And How You Can Steal It)

Most solopreneurs fumble the sale with feature lists. Here's what works instead.

Dana Darr
Dana Darr

Product Strategy

+2

How to Boost Your Sales Using The Starbucks Double-Points Hack

Jul 11, 2025

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8 min read

How to Boost Your Sales Using The Starbucks Double-Points Hack

Why 41% of Starbucks sales come from loyalty members (and how to steal their behavioral addiction playbook)

Dana Darr
Dana Darr

Product Strategy

+2

Why Your Landing Page is Silently Screaming at Visitors

Jun 27, 2025

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11 min read

Why Your Landing Page is Silently Screaming at Visitors

Your landing page is leaking money, and it’s happening above the fold.

Dana Darr
Dana Darr

Product Strategy

+2

Costco's Billion-Dollar Human Herding Hack (How They're Manipulating You)

May 2, 2025

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7 min read

Costco's Billion-Dollar Human Herding Hack (How They're Manipulating You)

How a $1.50 hot dog fueled maze can teach you to build stickier products.

Dana Darr
Dana Darr

Product Strategy

+2

Gordon Ramsay's Secret UX Recipe: Kill Your Features & Double Conversions

Apr 18, 2025

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6 min read

Gordon Ramsay's Secret UX Recipe: Kill Your Features & Double Conversions

What a potty-mouthed chef can teach us about crushing choice paralysis.

Dana Darr
Dana Darr

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