Library of Potions

Product StrategyProduct Strategy
+5+5
Why Your Users Are Silently Screaming (And How to Fix It)

Why Your Users Are Silently Screaming (And How to Fix It)

The brutal truth about why most products confuse the hell out of their users, plus the simple framework that turns confusion into conversions.

Dana Darr
Early TractionEarly Traction
+1+1
How to Choose Your Best Idea (Without Second-Guessing It for 3 Weeks)

How to Choose Your Best Idea (Without Second-Guessing It for 3 Weeks)

Drowning in ideas? Use this 4-step clarity filter to pick the right one, fast, and build something you’re proud of.

Dana Darr
Early TractionEarly Traction
+1+1
Why Creators Quit Before They Ever Start

Why Creators Quit Before They Ever Start

If clarity feels impossible, this will help you pick your path in 60 minutes or less.

Dana Darr
Audience BuildingAudience Building
I paid $1500 to stop lying to myself about newsletters

I paid $1500 to stop lying to myself about newsletters

The brutal truth about why you're still "planning" instead of publishing

Dana Darr
Product StrategyProduct Strategy
+1+1
Dopamine Design: The Neuroscience of Products People Can’t Resist

Dopamine Design: The Neuroscience of Products People Can’t Resist

Minimalism is killing engagement. Here's the neurochemical fix.

Dana Darr
Product StrategyProduct Strategy
+2+2
UX Can Add $100K+ in Revenue—While Your Competitors Argue About Button Colors

UX Can Add $100K+ in Revenue—While Your Competitors Argue About Button Colors

Most teams obsess over pixels. Smart ones print profits.

Dana Darr
Product StrategyProduct Strategy
+2+2
What Trader Joe’s Gets Right About UX (That Most Apps Miss)

What Trader Joe’s Gets Right About UX (That Most Apps Miss)

$3.5B in revenue without a rewards program? Trader Joe’s is a masterclass in user psychology. Here’s how to steal their playbook.

Dana Darr
Product StrategyProduct Strategy
+2+2
Costco's Billion-Dollar Human Herding Hack (How They're Manipulating You)

Costco's Billion-Dollar Human Herding Hack (How They're Manipulating You)

How a $1.50 hot dog fueled maze can teach you to build stickier products.

Dana Darr
Customer AcquisitionCustomer Acquisition
+2+2
How to Find Your First 10 Real Fans (Even If You’re Starting From Zero)

How to Find Your First 10 Real Fans (Even If You’re Starting From Zero)

Forget the hacks. Build momentum by showing up, asking better questions, and getting uncomfortable.

Dana Darr
Product StrategyProduct Strategy
+2+2
Gordon Ramsay's Secret UX Recipe: Kill Your Features & Double Conversions

Gordon Ramsay's Secret UX Recipe: Kill Your Features & Double Conversions

What a potty-mouthed chef can teach us about crushing choice paralysis.

Dana Darr
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